Friday, July 10, 2009

Former Health Care Exec. Reveals Industry Strategy Against Michael Moore's "Sicko"

Wendell Potter is the former head of corporate communications at CIGNA, which provides health insurance to 70 percent of Fortune 500 companies. He left the field after almost two decades and became a health care reform advocate. Appearing tonight on the Bill Moyers Journal, Potter spoke about his  insulated position in the industry and his growing awareness of inadequate private health care coverage in America:

Potter said that Michael Moore's film "Sicko," which critiqued American health care, "hit the nail on the head." Moyers and Potter examined the documented strategy of America's Health Insurance Plans (AHIP), the health care industry's trade association, to counter the film and pressure politicians to oppose reform. 

Essential to this strategy was for the industry to discredit Moore personally as a "radical," circulating talking points that were parroted by politicians. Potter states that the strategy worked and the film's impact was blunted. Potter agreed that the film contained a "great truth": "That we shouldn't fear government involvement in our health care system. That there is an appropriate role for government and it's been proven in the countries that were in that movie, that more people can get care." Watch:

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