The current issue of The New Yorker includes an article on House Majority Leader Eric Cantor and his role in the manufactured crises that have become a Republican specialty, including the sequester. Cantor argues that the GOP's image problem is a matter of messaging, not policies:
“We’ve got to understand that people don’t think Republicans have their back,” [Cantor] said. “Whether it’s the middle class, whether it’s the Latino or the Asian vote.” It was not “necessarily our policies” but, rather, how “we’ve been portrayed.”
...Cantor reaffirmed his belief that the best way to win the winter and spring budget fights is by making short-term adjustments in public relations, not major changes in policies. As he sees it, Republicans face a marketing challenge: the problem is the box, not the pizza.
Consider, then, recent actions on Cantor's part. He blocked the Violence Against Women Act and voted against the bill that finally passed the House. Now he plans to propose a Federal law that would end overtime pay for hourly workers.
Exactly how does Cantor show that the Republicans have our back with these actions? If the policies are fine, what message are we missing?